Social Media Terms GIF stands for Graphics Interchange Format. In social media, GIFs are small-scale animations and film clips. Giphy is a great website to find your favorite gifs from hit tv shows, movies, and more. GIF Handle refers to someone’s @username on X (formerly known as Twitter) or Instagram. SAGE’s handle on Instagram is @SAGE_QTI. Handle A hashtag is a tag used on various social networks to annotate a message. It consists of a word or phrase preceded by a “#” symbol, such as #SAGEhacks. Social networks utilize hashtags to categorize information and make it easily searchable for users. Hashtags Impressions are a way for marketers and advertisers to track each instance an ad is “fetched” and counted. Impressions A social media user with a significant following and the ability to influence. Influencer Social media insights refer to the valuable information derived from social media channels, providing businesses with a deeper understanding of their audience. This includes information such as demographic data, customer feedback, and competitive intelligence. Insights Jargon refers to specialized words or expressions used by specific professions or groups that may be challenging for others to understand. Jargon
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