Halloween Halloween started as Samhain, a Celtic harvest festival when the veil between worlds was said to be thinnest. The church later reshaped it into All Hallows’ Eve, and by the 20th century, it had evolved into a celebration marked by costumes, pumpkin carving, and trick-or-treating. Now it’s a full spooky season. 72 celebrate the holiday Key Industries Retailers, Bars, Schools, Fitness, Neighborhood Associations Source: National Retail Federation, 2024 Halloween Consumer Survey. 12B Total spent $ 104 Avg. person spends $ Safe-Night Kits Party Boxes Client Ideas Merch Capsules % trick-or-treat
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