SAGE Canadian Quarterly Report Q4 2025

CANADIAN DATA REPORT Q4 2025

Welcome to the latest SAGE Canadian Statistical Report, tailored specifically for the Canadian promotional products market. As a proud partner with PPPC, we are committed to providing you with the most relevant and impactful insights to help your business thrive. This report trends from SAGE Workplace and SAGE Websites, focusing on activity within the Canadian distributor community. Our goal with this report is to empower your business. By examining the collective activity within the Canadian SAGE community, we aim to help you identify emerging opportunities, refine your strategies, and ultimately, enhance your ability to serve your clients and grow your bottom line. We hope the data presented here inspires new ideas and reinforces your competitive edge in this ever-evolving industry.

CANADIAN DISTRIBUTOR PRODUCT SEARCHES IN SAGE WORKPLACE Q4 Comparison 2022 - 2025 Quarter-Over-Quarter Q1 2024 - Q4 2025 Month-Over-Month January 2025 - December 2025 CANADIAN DISTRIBUTOR PRODUCT SEARCH TRENDS 2022 2023 2024 2025 Q3 2025 DECREASE Q3 2025 to Q4 2025 5% INCREASE Q4 2024 to Q4 2025 2% 2024 vs. 2025 80K 80K 73K 37K 86K 73K 88K 73K 45K 77K 41K 43K 218K Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 255K 235K 216K 202K 250K 237K October November December OCTOBER: 2% DECREASE NOVEMBER: NO CHANGE DECEMBER: 5% INCREASE Q4 2025 207K Jan-25 Feb-25 Mar-25 Apr-25 May-25 Jun-25 Jul-25 Aug-25 Sep-25 76K 78K 82K 92K 85K 81K 72K 72K 67K Oct-25 Nov-25 Dec-25 88K 74K 45K

Month-Over-Month January 2025 - December 2025 Quarter-Over-Quarter Q1 2024 - Q4 2025 Q4 Comparison 2022 - 2025 CANADIAN END-USER PRODUCT SEARCH TRENDS 2022 2023 2024 2025 680K 753K753K 1.16M 977K 814K 882K 1.34M 1.68M 872K 703K 527K Jan-25 Feb-25 Mar-25 Apr-25 May-25 Jun-25 Jul-25 Aug25 Sept-25 Oct-25 Nov-25 Dec-25 Q3 2025 DECREASE Q3 2025 to Q4 2025 31% INCREASE Q4 2024 to Q4 2025 5% 2024 vs. 2025 5.62M Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 2.73M 2.43M 3.12M 2.67M 5M 5.56M 1.50M 1.77M 1.72M 1.57M 1.87M 2.10M 2.15M 1.95M 1.51M OCTOBER: 38% INCREASE NOVEMBER: 106% INCREASE DECEMBER: 1% DECREASE October November December Q4 2025 3.9M 1.34M 1.68M 872K

DISTRIBUTOR PRODUCT SEARCH TRENDS GLOBAL DATA Top Increases – Q3 2025 vs Q4 2025 Top Increases – Q4 2024 vs Q4 2025 Top Decreases – Q3 2025 vs Q4 2025 Top Decreases – Q4 2024 vs Q4 2025 Most Viewed Products - Q4 2025 Beanies Hoodies Ornaments Mugs 18% 15% 11% 4% Seeds First Aid Kits Hand Sanitizers Notebooks Fans 14% 12% 11% 10% 9% Fans Golf Tools Coolers Umbrellas Sunscreen 70% 61% 53% 53% 52% Cards Boxes Headphones Organizers Plaques 48% 48% 45% 45% 44% Non-Woven Grocery Tote Bag Evans Manufacturing Item # 8000 • SAGE # 50018 20 Oz. Everest Stainless Steel Insulated Tumbler Evans Manufacturing Item # 4750 • SAGE # 50018 32 Oz. Oasis Insulated Water Bottle HydraPeak Item # HP-OASIS-32 • SAGE # 52769 Gardena Velvet-Touch VC Stylus Pen Evans Manufacturing Item # 7327 • SAGE # 50018 Large Non-Woven Grocery Shopping Tote Bag Evans Manufacturing Item # 8010 • SAGE # 50018

DISTRIBUTOR PRODUCT SEARCH TRENDS GLOBAL DATA OCTOBER 2023 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Mugs Tumblers Coats Caps Blankets Awards Bottles 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Mugs Tumblers Caps Coats Awards Blankets Bottles 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Tumblers Mugs Caps Lanyards Socks Notebooks Squeeze Toys OCTOBER 2024 OCTOBER 2025 NOVEMBER 2023 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Mugs Tumblers Coats Blankets Awards Caps Bottles 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Mugs Tumblers Coats Caps Blankets Awards Bottles 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Tumblers Mugs Caps Notebooks Coats Awards Decals NOVEMBER 2024 NOVEMBER 2025 DECEMBER 2023 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Tumblers Mugs Coats Awards Caps Bottles Notebooks 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Mugs Tumblers Coats Caps Awards Notebooks Bottles 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | Bags Shirts Pens Tumblers Mugs Lanyards Caps Notebooks Coats Squeeze Toys DECEMBER 2024 DECEMBER 2025

DISTRIBUTOR PRODUCT SEARCH TRENDS Q4 2024 TO Q4 2025 PRODUCT CATEGORY RANKINGS GLOBAL DATA | | | | | | | | | | | | | | | | | | | | | | | | | 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 Bags Shirts Pens Mugs Tumblers Caps Notebooks Awards Coats Bottles Decals Key Chains / Rings Blankets Backpacks Towels Lanyards Chargers Squeeze Toys Cups Journals Coasters Hats Magnets Hoodies Pins Up 1 Up 4 Down 3 Up 3 Up 5 Down 4 Up 1 Up 5 Down 3 Down5 Down 3 Up 1 Up 2 Up 4 Up 7 Up 10 Up 11 | | | | | | | | | | | | | | | | | | | | | | | | | 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 Banners Coolers Umbrellas Tablecloths Beverage Insulators Socks Wristbands Calendars Vests Portfolios Speakers Fans Flags Flashlights Mouse Pads Lip Balms Beanies Sunglasses Stu ed Animals Ornaments Glasses-Drinking Signs Tags Flash Drives Mats Up 9 Down 5 Down 3 Up 8 Up 3 Down 7 Down 14 Down 5 Up 8 Down 9 Up 12 Up 1 Up 3 Up 1 Up 3 Down 14 Up 2 Up 5 Down 14 Down 8 Up 4 Down 2 Up 1 Down 10

CANADIAN DISTRIBUTOR SAGE WORKPLACE USAGE TRENDS 2% INCREASE Q4 2024 to Q4 2025 6% DECREASE Q3 2025 to Q4 2025 7% DECREASE Q3 2025 to Q4 2025 NO CHANGE Q3 2025 to Q4 2025 PROJECTS CREATED BY CANADIAN DISTRIBUTORS ORDER FORMS CREATED BY CANADIAN DISTRIBUTORS Q4 Comparison 2022 - 2025 Quarter-Over-Quarter Q1 2024 - Q4 2025 Quarter-Over-Quarter Q1 2024 - Q4 2025 Quarter-Over-Quarter Q1 2024 - Q4 2025 2022 2023 2024 2025 Q3 2025 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 Q3 2025 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 Q3 2025 Q1 2024 Q2 2024 Q3 2024 Q4 2024 Q1 2025 Q2 2025 SALES PRESENTATIONS CREATED BY CANADIAN DISTRIBUTORS SALES PRESENTATIONS CREATED BY CANADIAN DISTRIBUTORS 3.4K 3.3K 1.6K 3.6K 3.3K 1.7K 3.6K 1.6K 3.5K 2.9K 1.8K 8.8K 10K 9.4K 8.2K 8.0K 9.6K 10K 3.2K 2.9K 2.9K 2.8K 3K 3.2K 3.5K 22K 23K 26K 21K 23K 21K 25K 2.8K October November December Q4 2025 8.2K Q4 2025 2.9K Q4 2025 22K

SAGE is the leading provider of information, marketing, and business management solutions to the promotional products industry. SAGE is also the exclusive technology provider for members of the Promotional Products Association International (PPAI), the industry's non-profit association as well as Promotional Products Professionals of Canada (PPPC), Canada's non-profit association. For more information, please visit www.sageworld.com or call 800.925.7243. Brought to you by SAGE®. Copyright © 2025 Quick Technologies Inc.

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