GLOBAL STATISTICAL REPORT Q3 2023
INTRODUCTION Using data obtained through distributor activity in SAGE Total Access, this report focuses on the di erences in product research, sales presentations activity, projects, and order forms created and how those numbers compare to both the previous quarter and prior years. By using this data, we can see how the promotional products industry is faring.
1.21M 1.14M JULY AUGUST SEPTEMBER 800K 900K 1M 1.1M 1.2M 1.3M 1.4M 1.5M 944K 975K 4% DECREASE 3% DECREASE 5% DECREASE 1.42M 1.25M 1.13M 965K 1.14M 2020 2021 2022 2023 1.10M 1.38M 1.19M PRODUCT RESEARCH Total Product Searches by Distributors Q3 Year-Over-Year Comparison
4% DECREASE Q2 TO Q3 COMPARISON JAN - MAR Q1 2022 APR - JUN Q2 2022 2M 2.25M 2.5M 2.75M 3M 3.25M 3.5M 3.75M 4M OCT - DEC Q4 2021 JUL - SEPT Q3 2022 OCT - DEC Q4 2022 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 JAN - MAR Q1 2023 2.88M 3.60M 3.70M 3.81M 2.99M 3.90M APR - JUN Q2 2023 JUL - SEPT Q3 2023 3.66M 3.83M PRODUCT RESEARCH Total Product Searches by Distributors Quarter-Over-Quarter Comparison
9.6M 10.1M 11.9M 10M 9.9M 12.7M JULY AUGUST SEPTEMBER 5M 7M 9M 11M 13M 8.2M 8.5M 7.2M 4% INCREASE 31% DECREASE 25% DECREASE 10.4M 8.2M 9.5M 2020 2021 2022 2023 PRODUCT RESEARCH Total End Buyer Searches on Distributors’ Websites Q3 Year-Over-Year Comparison
PRODUCT RESEARCH Total End Buyer Searches on Distributors’ Websites Quarter-Over-Quarter Comparison 11% DECREASE Q2 TO Q3 COMPARISON 24M 25M 26M 27M 28M 29M 30M 31M 32M Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 28.11M 27.25M 32.26M 34.63M 27.70M 23.48M 28.09M 31.72M JAN - MAR Q1 2022 APR - JUN Q2 2022 OCT - DEC Q4 2021 JUL - SEPT Q3 2022 OCT - DEC Q4 2022 JAN - MAR Q1 2023 APR - JUN Q2 2023 JUL - SEPT Q3 2023
OVERALL PRODUCT CATEGORY LEADERS JULY 2021 1 | Bags 2 | Shirts 3 | Pens 4 | Caps 5 | Mugs 6 | Tumblers 7 | Bottles 8 | Towels 9 | Beverage Insulators 10 | Lanyards JULY 2022 1 | Bags 2 | Shirts 3 | Pens 4 | Mugs 5 | Bottles 6 | Tumblers 7 | Caps 8 | Towels 9 | Awards 10 | Cups AUGUST 2021 1 | Bags 2 | Shirts 3 | Pens 4 | Masks 5 | Mugs 6 | Caps 7 | Tumblers 8 | Bottles 9 | Towels 10 | Lanyards AUGUST 2022 1 | Bags 2 | Shirts 3 | Pens 4 | Mugs 5 | Tumblers 6 | Bottles 7 | Caps 8 | Coats 9 | Towels 10 | Lanyards SEPTEMBER 2021 1 | Bags 2 | Shirts 3 | Pens 4 | Mugs 5 | Masks 6 | Tumblers 7 | Caps 8 | Bottles 9 | Coats 10 | Lanyards SEPTEMBER 2022 1 | Bags 2 | Shirts 3 | Pens 4 | Mugs 5 | Tumblers 6 | Caps 7 | Bottles 8 | Coats 9 | Lanyards 10 | Awards JULY 2023 1 | Bags 2 | Shirts 3 | Pens 4 | Tumblers 5 | Mugs 6 | Bottles 7 | Towels 8 | Caps 9 | Lanyards 10 | Awards AUGUST 2023 1 | Bags 2 | Shirts 3 | Pens 4 | Mugs 5 | Tumblers 6 | Bottles 7 | Caps 8 | Towels 9 | Lanyards 10 | Awards SEPTEMBER 2023 1 | Bags 2 | Shirts 3 | Pens 4 | Mugs 5 | Tumblers 6 | Caps 7 | Bottles 8 | Coats 9 | Lanyards 10 | Towels
BEST Coolie Best Promotions USA LLC Item # 1000B SAGE # 68218 Stress Ball Ariel Premium Supply Inc Item # LSB-SB03 SAGE # 60462 Gardena Velvet-Touch VC Stylus Pen Evans Manufacturing Item # 7327 SAGE # 50018 Koozie® Collapsible Can Kooler Koozie Group Item # 45081 SAGE # 57550 PRODUCT RESEARCH Top 5 Products Viewed Globally Kolder Kaddy Neoprene Numo Item # KK SAGE # 66640
PRODUCT RESEARCH Top 10 Product Category Shi s Quarter-Over-Quarter Comparison Q2 TO Q3 2023 PRODUCT CATEGORY INCREASES | | | | | | | | | | Ornaments Beanies Scrapers Sweaters Travel Kits Foam Sweats Food Gloves Scarves 1 2 3 4 5 6 7 8 9 10 64% 63% 47% 36% 36% 36% 34% 34% 34% 32% Q2 TO Q3 2023 PRODUCT CATEGORY DECREASES | | | | | | | | | | Sunscreen Visors Sunglasses Flying Discs Inflatables Bandannas Golf Tools Headphones Cleaners Golf Kits 1 2 3 4 5 6 7 8 9 10 -54% -37% -35% -34% -31% -24% -23% -23% -21% -21%
PRODUCT RESEARCH Top 10 Product Category Shi s Year-Over-Year Comparison Q3 2022 TO Q3 2023 PRODUCT CATEGORY INCREASES | | | | | | | | | | Rubber Ducks Keys Phones Cans Tables Books Co ee Water Sleeves Wines 1 2 3 4 5 6 7 8 9 10 88% 54% 53% 47% 47% 41% 38% 36% 29% 26% Q3 2022 TO Q3 2023 PRODUCT CATEGORY DECREASES | | | | | | | | | | Masks Phone Accessories Hoodies Hand Sanitizers Aprons Flash Drives Beverages Coats Drinking Glasses Golf Kits 1 2 3 4 5 6 7 8 9 10 -59% -32% -28% -26% -24% -23% -20% -20% -20% -19%
PRODUCT RESEARCH Top 50 Product Categories JULY - SEPTEMBER | | | | | | | | | | | | | | | | | | | | | | | | | Bags Shirts Pens Mugs Tumblers Bottles Caps Towels Lanyards Awards Notebooks Coats Cups Decals/Stickers Squeeze Toys Key Chains Backpacks Beverage Insulators Journals/Diaries Blankets Chargers Coolers Coasters Magnets Fans 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 | | | | | | | | | | | | | | | | | | | | | | | | | Umbrellas Hats Wristbands Banners Sunglasses Tablecloths/Table Liners Flags Calendars Speakers Portfolios/Padfolios Pins Balls Socks Lip Balms Drinking Glasses Flashlights Tags Flash Drives Signs Tents Mouse Pads Mats Openers Vests Stu ed Animals 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 Down 1 Up 1 Down 1 Up 1 Down 1 Down 2 Up 2 Down 1 Down 2 Up 3 Up 1 Down 1 Down 13 Down 5 Up 1 Down 4 Down 4 Up 2 Up 2 Up 5 Up 3 Down 3 Up 11 Up 1 Up 3 Down 13 Down 3 Up 6 Down 1 Up 5 Up 2 Down 3 Down 1 Up 2 Up 4 Up 3 Down 1 Down 3 Up 5
66K 48K 49K 64K 54K JULY AUGUST SEPTEMBER 2% DECREASE 3% DECREASE 5% DECREASE 30K 35K 40K 45K 50K 55K 60K 65K 70K 59K 56K 49K 55K 51K 50K 59K 2020 2021 2022 2023 SALES PRESENTATIONS Total Presentations Created by Distributors Q3 Year-Over-Year Comparison
135K 177K SALES PRESENTATIONS Total Presentations Created by Distributors Quarter-Over-Quarter Comparison 1% INCREASE Q2 TO Q3 COMPARISON 130K 135K 140K 145K 150K 155K 160K 165K 170K Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 134K 171K 162K 170K 168K 176K JAN - MAR Q1 2022 APR - JUN Q2 2022 OCT - DEC Q4 2021 JUL - SEPT Q3 2022 OCT - DEC Q4 2022 JAN - MAR Q1 2023 APR - JUN Q2 2023 JUL - SEPT Q3 2023
20K 24K PROJECTS Total Projects Created by Distributors Quarter-Over-Quarter Comparison 5K 7K 9K 11K 13K 15K 17K 19K 21K 23K 25K 27K 17K Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 15K 21K 3% DECREASE Q2 TO Q3 COMPARISON JAN - MAR Q1 2022 APR - JUN Q2 2022 OCT - DEC Q4 2021 JUL - SEPT Q3 2022 OCT - DEC Q4 2022 JAN - MAR Q1 2023 APR - JUN Q2 2023 JUL - SEPT Q3 2023 26K 27K 25K
234K 259K 225K ORDER FORMS Total Order Forms Created by Distributors Quarter-Over-Quarter Comparison 100K 125K 150K 175K 200K 225K 250K 275K 300K 4% DECREASE Q2 TO Q3 COMPARISON Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 219K 259K JAN - MAR Q1 2022 APR - JUN Q2 2022 OCT - DEC Q4 2021 JUL - SEPT Q3 2022 OCT - DEC Q4 2022 JAN - MAR Q1 2023 APR - JUN Q2 2023 JUL - SEPT Q3 2023 268K 278K 246K
SAGE is the leading provider of information, marketing, and business management solutions to the promotional products industry. SAGE is also the exclusive technology provider for members of the Promotional Products Association International (PPAI), the industry's non-profit association as well as Promotional Products Professionals of Canada (PPPC), Canada's non-profit association. For more information, please visit www.sageworld.com or call 800.925.7243. Brought to you by SAGE®. Copyright © 2023 Quick Technologies Inc.
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