Let’s Talk Fashion Fashion is a power and popular way for young people to express themselves, but the young consumers of today aren’t focused on aesthetics alone. Gen Z and Gen Alpha look for apparel from brands that support their values, so inclusivity is the name of the game. 56% of Gen Z shop “outside” their gender for clothing. Source: Vice Media Group “Gender-neutral” doesn’t have to be complicated. Consider unisex or genderneutral options when selecting apparel to capture this young market.
RkJQdWJsaXNoZXIy NzU4OQ==