SAGE The Next Generation of Promo Report

The Importance of Inclusivity TREND # 3 Selecting inclusive products is a sure-fire way to reach as many people as possible with your products. Big-name brands are catching on, too: in 2021, Old Navy began offering their entire women’s clothing line in sizes XS – 4XL, all at the exact same price (aka no upcharges for extended sizes). of Gen Zers feel that diversity and inclusion are important topics for brands to address. Source: Quantilope of Gen Zers said they would like to see brands include more diverse casting and imagery in their advertising and branding. Source: Quantilope 76% More than half

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