Color Palettes Your company color palette is a group of colors that represent your brand’s personality and style. These 3-8 colors govern everything from your logo to your ad design, and everything in between. Source: Mark Brand Boutique The color combinations often are in HEX or RGB color codes, a technical set of numbers or letters to describe the exact position of your color on the color wheel. Your color palette represents your brand and is a way for you to stick out from the competition. Each company has a distinct set of colors. Creating a special set of CMYK colors can separate you from others. CMYK 24, 100, 84, 19 Pantone 187C Hex #A1192E CMYK 0, 56, 76, 0 Pantone 518C Hex #F68B4E CMYK 80, 13, 52, 0 Pantone 7473C Hex #16A290 CMYK 64, 87, 45, 45 Pantone 164C Hex #4B2643 If you want a quick and easy way to generate a color palette for your business, Canva and Coolors are great tools to create color palettes for free.
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