The Distributor's Perspective

Keywords Now that we know what the product search area looks like, let’s talk about best practices when it comes to making sure distributors can find your products. And a big part of that is through your keywords. While the Keywords search will search all product data, the keywords you use to categorize your products is an integral part of how distributors will find those products. Pro Tips: • Always choose relevant keywords, and don’t keyword “stuff”. Be wary of adding in unnecessary keywords. It’s super tempting to tag your scarf as a beanie, but it will just end up annoying distributors looking for specific products. • Think like a distributor. Pretend you’re shopping for your product on a major retailer’s website. What keywords would you use to find those products?

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